Incentive Events
Where Performance Takes Flight
Energise your sales force. Celebrate your closers. Plan the kind of event people talk about all year. With Reed & Mackay, your next SKO or incentive trip won’t just tick the box – it’ll blow the lid off.
Why Sales Leaders Choose Us
Launch Like You Mean It
Your SKO isn’t a meeting – it’s your first big play of the year. We help you land it with impact, confidence, and clarity.
Make Incentives Legendary
Think beyond golf days. We deliver experiences that fuel performance: remote islands, private concerts, once-in-a-lifetime.
We’ve Got Your Back
Logistics, venues, surprises – we take care of it all. We align your event with your business goals and motivate the right behaviours to make sure you’re set to win.
Speak to one of our experts to see how we can help
High performance incentive experience
Driving Audi's Milan Incentive Trip Forward
We partnered with Audi to create an exclusive incentive trip to Milan, blending luxury, culture, and thrilling experiences. This bespoke programme not only rewarded top performers but also strengthened brand affinity and team cohesion.
Discover how we brought this vision to life in our Audi Incentive Milan Trip Case Study.
The Benefits of Sales Kick Offs, Supercharged by Reed & Mackay Events
It’s a win-win-win when it comes to the benefits of sales kick off meetings organised by us…
The Business
- Motivate your sales team
- Share your latest news
- Instil confidence in your staff
- Share best practice
- Provide focus on objectives
The Attendees
- Get pumped for the year ahead
- Learn what’s coming up
- Feel more connected
- Network with colleagues
- Enjoy an experience to remember
The Organizer
- Access a wealth of expertise on tap
- Compare over 300,000 venues globally
- Single point of contact throughout
- Peace of mind and zero stress
- We’ll make you look good
Memorable, ‘money can’t buy’ experiences.
We draw on our extensive knowledge of global venues and destinations – as well as our network of trusted contacts – to develop a pitch for your event that delivers beyond the brief. We love to flex our creative muscles so we can exceed our clients’ expectations.
Why Choose Reed & Mackay for Your Incentive Travel?
Tailored Experiences: We design bespoke itineraries that reflect your brand and objectives, ensuring each trip is unique and impactful.
End-to-End Management: From initial concept to final farewell, we handle every detail, providing seamless logistics and personalised service.
Global Expertise: With a presence in over 65 countries, we offer local insights and global reach, ensuring your incentive programs are executed flawlessly, no matter the destination.
Proven ROI: Our programmes are designed to deliver measurable results, enhancing employee engagement, customer loyalty, and overall business performance
Maximising Impact
Measuring the ROI of Incentive Travel
Incentive travel is an investment in your people and your business. Our approach includes comprehensive ROI analysis, ensuring that every trip delivers tangible benefits.
Learn more about how we measure success in our Measuring the ROI of Incentive Travel article.
Ready to Elevate Your SKO and Incentive Programme?
Let Reed & Mackay transform your Sales Kick-off and incentive travel into a strategic tool that drives performance and fosters loyalty.
Contact us today to start planning your next unforgettable experience.
The journey is as important as the destination.
We understand that the travel aspect of your event is a big part of the experience and every bit as important.
Our events team regularly work alongside their colleagues in the corporate travel team to ensure everyone arrives at their destination in style. Together, we’ll handle all the bookings and logistics, including flights, hotels, and ground transportation, so you can focus on looking after your guests.
Discover more about our Corporate Travel offering
Flawless planning and delivery
It’s one thing to have an idea, but quite another to make it happen. Our team combines creative flair with seamless execution and a real understanding of what it takes to turn a plan into reality.
You’ll have a dedicated event expert who will bring everything together and ensure that every single detail is perfect.
These are special events, and we make it our business to ensure that guests of your business feel like VIPs.
- Pre-event marketing
- Customised mobile app.
- Team building activities.
- Venue sourcing
- Entertainment sourcing
- Food and beverages
- On the day event logistics
- Post-event evaluation
Measure ROI
An incentive event can bring real commercial benefits to your business. We can measure the success of your event against your stated goals…
“Properly designed and executed incentive travel programs can increase sales productivity by 18 per cent and produce an ROI of up to 112 per cent.”
Incentive Research Foundation.
- Boost engagement of teams and customers.
- Builds corporate culture, brand identification and engagement.
- Promote deeper team connections.
- Help customer relationships flourish.
- Fuel sales growth and positive ROI.
- Promote brand advocacy.
Retain high performers. - Create role models for others in your organisation.
