{"id":61980,"date":"2024-09-10T09:46:35","date_gmt":"2024-09-10T08:46:35","guid":{"rendered":"https:\/\/reedmackay.com\/?p=61980"},"modified":"2024-10-03T14:59:59","modified_gmt":"2024-10-03T13:59:59","slug":"reed-mackay-lance-son-offre-meetings-amp-events-en-france","status":"publish","type":"post","link":"https:\/\/reedmackay.com\/fr\/reed-mackay-lance-son-offre-meetings-amp-events-en-france","title":{"rendered":"Reed & Mackay lance son offre meetings & events en France\u00a0"},"content":{"rendered":"\n

Reed & Mackay \u00e9tend son expertise mondiale \u00e0 la France en inaugurant un service complet pour l’organisation d’\u00e9v\u00e9nements professionnels.<\/em><\/strong><\/p>\n\n\n\n

PARIS, le 10 septembre 2024 \u2014 Reed & Mackay, acteur majeur dans la gestion des voyages d’affaires et du Meetings & Events (M&E), annonce aujourd\u2019hui le lancement de son offre M&E en France. Ce d\u00e9veloppement strat\u00e9gique s’inscrit dans le cadre de l’expansion globale de l’entreprise, r\u00e9pondant \u00e0 une demande croissante des clients pour des solutions \u00e9v\u00e9nementielles sur mesure.<\/p>\n\n\n\n

Barbara Labrit, r\u00e9cemment nomm\u00e9e Head of Meetings & Events pour la France, prend la t\u00eate de cette initiative.<\/p>\n\n\n\n

Forte d’une solide exp\u00e9rience dans le secteur MICE (Meetings, Incentives, Conferences, and Exhibitions), acquise au sein d’agences de communication et de Travel Management Companies (TMC), Barbara Labrit apporte son expertise pour le d\u00e9veloppement de cette offre sur le march\u00e9 fran\u00e7ais.   <\/p>\n\n\n\n

L\u2019int\u00e9gration de l’offre Events au sein de la TMC en France s\u2019inscrit dans la continuit\u00e9 du d\u00e9veloppement r\u00e9ussi de son service au niveau mondial.  Pr\u00e9sente sur tous les march\u00e9s de Reed & Mackay, l’\u00e9quipe M&E s\u2019est vue cro\u00eetre de mani\u00e8re exponentielle, passant de six collaborateurs en 2019 \u00e0 pr\u00e8s de 165 aujourd’hui. Sur les 12 derniers mois, l’\u00e9quipe a g\u00e9r\u00e9 plus de 4 700 projets, accueillant 175 000 invit\u00e9s \u00e0 travers le monde. Ce succ\u00e8s, reconnu par le m\u00e9dia Conference & Incentive Travel (C&IT), qui a class\u00e9 Reed & Mackay comme l’agence \u00e9v\u00e9nementielle num\u00e9ro 1 au Royaume-Uni pour la deuxi\u00e8me ann\u00e9e cons\u00e9cutive, renforce la cr\u00e9dibilit\u00e9 du lancement en France. <\/p>\n\n\n\n

Johann Smith, Directeur G\u00e9n\u00e9ral de Reed & Mackay France, ajoute : \u00ab\u00a0Je suis tr\u00e8s heureux d\u2019annoncer le lancement de cette nouvelle offre en France, c’est une priorit\u00e9 strat\u00e9gique pour nous et notre groupe. Nous sommes d\u00e9termin\u00e9s \u00e0 offrir \u00e0 nos clients des solutions \u00e9v\u00e9nementielles aux m\u00eames niveaux d\u2019exigence et de qualit\u00e9 que celles du voyage d\u2019affaires que nous proposons depuis bient\u00f4t 25 ans, en nous appuyant sur nos experts et les meilleures technologies.\u00a0\u00bb  <\/p>\n\n\n\n

Une offre de services compl\u00e8te pour r\u00e9pondre aux besoins des entreprises <\/strong> <\/p>\n\n\n\n

L\u2019offre Events de Reed & Mackay en France comprend une gamme de services adapt\u00e9s aux besoins sp\u00e9cifiques des entreprises :  <\/p>\n\n\n\n

    \n
  1. Voyages de groupe et Groupe H\u00f4tel<\/strong> : Un service d\u00e9j\u00e0 existant au sein de l\u2019offre de la TMC visant \u00e0 la gestion sur mesure des voyages de groupe, en accord avec la politique voyage des entreprises. L\u2019offre inclut \u00e9galement la r\u00e9servation de chambres d’h\u00f4tel, de 10 \u00e0 10 000 chambres, avec une n\u00e9gociation des conditions tarifaires les plus optimales gr\u00e2ce \u00e0 la force de frappe mondiale de Reed & Mackay.  <\/li>\n\n\n\n
  2. Venue Sourcing<\/strong> : Une assistance dans la recherche de lieux ou de fournisseurs, en France comme \u00e0 l\u2019international. Gr\u00e2ce \u00e0 un r\u00e9seau de sp\u00e9cialistes et de partenaires, Reed & Mackay garantit l\u2019acc\u00e8s aux meilleures opportunit\u00e9s du march\u00e9.  <\/li>\n\n\n\n
  3. Voyages Incentives<\/strong> : L\u2019organisation de voyages de r\u00e9compense, con\u00e7us pour offrir des exp\u00e9riences m\u00e9morables aux collaborateurs. Chaque \u00e9tape, de la conception strat\u00e9gique \u00e0 la production logistique, est prise en charge pour assurer le succ\u00e8s de ces initiatives.  <\/li>\n\n\n\n
  4. Organisation d\u2019\u00e9v\u00e9nements de A \u00e0 Z :<\/strong> Une expertise dans la conception et la r\u00e9alisation d’\u00e9v\u00e9nements sur mesure, adapt\u00e9s aux objectifs des entreprises et aux attentes de leurs publics.<\/li>\n\n\n\n
  5. Engagement digital et technologie :<\/strong> L\u2019utilisation de la plateforme CVENT pour int\u00e9grer la technologie au c\u0153ur des \u00e9v\u00e9nements, avec des outils sur mesure pour am\u00e9liorer l\u2019exp\u00e9rience des participants, du site d\u2019inscription \u00e0 l’application mobile.

    <\/li>\n<\/ol>\n\n\n\n

    Reed & Mackay Events \u00e0 l\u2019IFTM <\/strong> <\/p>\n\n\n\n

    Reed & Mackay pr\u00e9sentera son offre \u00e9v\u00e9nementielle lors de l\u2019IFTM, qui se tiendra du 17 au 19 septembre 2024 \u00e0 la Porte de Versailles. Les visiteurs du salon sont invit\u00e9s \u00e0 rencontrer Barbara Labrit et son \u00e9quipe sur le stand K05 pour discuter de leurs projets et d\u00e9couvrir les services propos\u00e9s mais aussi d\u00e9couvrir les opportunit\u00e9s de carri\u00e8re offertes<\/a> par Reed & Mackay Events.  <\/p>\n\n\n\n

    Pour plus d\u2019informations, rendez-vous sur www.reedmackay.com<\/a>   <\/p>\n\n\n\n

    \u00c0 propos de Reed & Mackay: <\/strong> <\/p>\n\n\n\n

    Reed & Mackay est une agence de voyages d’affaires et \u00e9v\u00e8nementielle globale, reconnue pour son service de haute qualit\u00e9 et son expertise dans la gestion de voyages complexes. Avec une pr\u00e9sence dans plusieurs pays et se distinguant par 60ans d\u2019innovation dans le domaine, Reed & Mackay continue de red\u00e9finir les standards du voyage d’affaires et de l’organisation d’\u00e9v\u00e9nements \u00e0 travers le monde. <\/p>\n","protected":false},"excerpt":{"rendered":"

    Reed & Mackay \u00e9tend son expertise mondiale \u00e0 la France en inaugurant un service complet pour l’organisation d’\u00e9v\u00e9nements professionnels. PARIS, le 10 septembre 2024 \u2014 Reed & Mackay, acteur majeur dans la gestion des voyages d’affaires et du Meetings & Events (M&E), annonce aujourd\u2019hui le lancement de son offre M&E en France. Ce d\u00e9veloppement strat\u00e9gique… Lire la suite »Reed & Mackay lance son offre meetings & events en France\u00a0<\/span><\/a><\/p>\n","protected":false},"author":39,"featured_media":61997,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"[\"thumbnail\",\"title\",\"meta\",\"content\",\"tags\",\"comments\"]","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[244],"tags":[1013,1014],"class_list":["post-61980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nouvelles-fr","tag-corporate-travel-2","tag-meetings-events"],"yoast_head":"\nReed & Mackay lance son offre meetings & events en France\u00a0 | Reed & 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