{"id":26714,"date":"2018-05-29T13:45:00","date_gmt":"2018-05-29T12:45:00","guid":{"rendered":"https:\/\/reedmackay.com\/paving-the-way-for-a-new-mobile-booking-era"},"modified":"2024-04-09T09:53:06","modified_gmt":"2024-04-09T08:53:06","slug":"preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile","status":"publish","type":"post","link":"https:\/\/reedmackay.com\/fr\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile","title":{"rendered":"Ouvrir la voie \u00e0 une nouvelle \u00e8re de r\u00e9servation mobile"},"content":{"rendered":"\n<p>Reed &amp; Mackay lance R&amp;M\/Mobile, la seule solution de r\u00e9servation mobile du march\u00e9 qui associe service et technologie de pointe pour r\u00e9pondre \u00e0 l&rsquo;\u00e9volution des besoins des voyageurs d&rsquo;affaires.<\/p>\n\n<p>Fred Stratford, PDG du groupe, a d\u00e9clar\u00e9 : \u00ab\u00a0Nos \u00e9tudes nous ont appris que le voyageur d&rsquo;aujourd&rsquo;hui souhaite pouvoir lancer une recherche sur un appareil et effectuer la r\u00e9servation sur un autre ; R&amp;M\/Mobile rend cette exp\u00e9rience transparente\u00a0\u00bb.<\/p>\n\n<p>Non seulement R&amp;M\/Mobile offre une exp\u00e9rience de r\u00e9servation mobile de premier ordre, que ce soit sur smartphone ou sur tablette, mais il s&rsquo;int\u00e8gre parfaitement \u00e0 la suite de technologies de pointe de Reed &amp; Mackay en mati\u00e8re de voyages. Cela signifie qu&rsquo;une politique centrale assure la coh\u00e9rence quelle que soit la mani\u00e8re dont vous r\u00e9servez, de l&rsquo;agent \u00e0 l&rsquo;ordinateur en passant par le smartphone.<\/p>\n\n<p>Pour les voyageurs qui manquent de temps, R&amp;M\/Mobile met dans leur poche tout ce dont ils ont besoin pour faire une r\u00e9servation, naviguer dans leur voyage et rester connect\u00e9s en d\u00e9placement, avec le confort d&rsquo;une \u00e9quipe d\u00e9vou\u00e9e en coulisses. Les notifications push alertent le voyageur lorsque sa carte d&#8217;embarquement est disponible et l&rsquo;informent qu&rsquo;il a b\u00e9n\u00e9fici\u00e9 d&rsquo;un surclassement de si\u00e8ge ou de chambre.<\/p>\n\n<p>Pour les entreprises, l&rsquo;int\u00e9gration des diff\u00e9rentes plateformes offre la visibilit\u00e9 n\u00e9cessaire pour mettre en place un programme contr\u00f4l\u00e9 sans compromettre l&rsquo;exp\u00e9rience des voyageurs.<\/p>\n\n<p>La force de R&amp;M\/Mobile r\u00e9side dans le fait qu&rsquo;elle associe une exp\u00e9rience utilisateur conviviale et des fonctionnalit\u00e9s impressionnantes qui rivalisent avec n&rsquo;importe quelle application de r\u00e9servation de loisirs, avec des services tels que l&rsquo;enregistrement en ligne ; il s&rsquo;agit d&rsquo;une approche holistique visant \u00e0 offrir la meilleure exp\u00e9rience possible aux voyageurs\u00a0\u00bb, a poursuivi M. Stratford.<\/p>\n\n<p>Pour r\u00e9pondre \u00e0 la nature de plus en plus mobile de tous les r\u00f4les, R&amp;M\/Mobile permet \u00e9galement aux organisateurs de voyages de g\u00e9rer des voyages en d\u00e9placement pour plusieurs voyageurs \u00e0 partir d&rsquo;un compte central.<\/p>\n\n<p>Apr\u00e8s un projet pilote r\u00e9ussi, Reed &amp; Mackay lance R&amp;M\/Mobile sur le stand B210 du Business Travel Show la semaine prochaine.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reed &amp; Mackay lance R&amp;M\/Mobile, la seule solution de r\u00e9servation mobile du march\u00e9 qui associe service et technologie de pointe pour r\u00e9pondre \u00e0 l&rsquo;\u00e9volution des besoins des voyageurs d&rsquo;affaires. Fred Stratford, PDG du groupe, a d\u00e9clar\u00e9 : \u00ab\u00a0Nos \u00e9tudes nous ont appris que le voyageur d&rsquo;aujourd&rsquo;hui souhaite pouvoir lancer une recherche sur un appareil et&hellip;&nbsp;<a href=\"https:\/\/reedmackay.com\/fr\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile\" rel=\"bookmark\">Lire la suite &raquo;<span class=\"screen-reader-text\">Ouvrir la voie \u00e0 une nouvelle \u00e8re de r\u00e9servation mobile<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[174,244],"tags":[428,176],"class_list":["post-26714","post","type-post","status-publish","format-standard","hentry","category-articles-fr","category-nouvelles-fr","tag-booking-fr","tag-travel-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ouvrir la voie \u00e0 une nouvelle \u00e8re de r\u00e9servation mobile | Reed &amp; Mackay<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/reedmackay.com\/fr\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ouvrir la voie \u00e0 une nouvelle \u00e8re de r\u00e9servation mobile | Reed &amp; Mackay\" \/>\n<meta property=\"og:description\" content=\"Reed &amp; Mackay lance R&amp;M\/Mobile, la seule solution de r\u00e9servation mobile du march\u00e9 qui associe service et technologie de pointe pour r\u00e9pondre \u00e0 l&rsquo;\u00e9volution des besoins des voyageurs d&rsquo;affaires. Fred Stratford, PDG du groupe, a d\u00e9clar\u00e9 : \u00ab\u00a0Nos \u00e9tudes nous ont appris que le voyageur d&rsquo;aujourd&rsquo;hui souhaite pouvoir lancer une recherche sur un appareil et&hellip;&nbsp;Lire la suite &raquo;Ouvrir la voie \u00e0 une nouvelle \u00e8re de r\u00e9servation mobile\" \/>\n<meta property=\"og:url\" content=\"https:\/\/reedmackay.com\/fr\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile\" \/>\n<meta property=\"og:site_name\" content=\"Reed &amp; Mackay\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-29T12:45:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-09T08:53:06+00:00\" \/>\n<meta name=\"author\" content=\"sjtechnical\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"sjtechnical\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/fr\\\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/fr\\\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile\"},\"author\":{\"name\":\"sjtechnical\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/fr#\\\/schema\\\/person\\\/e19bbdca65476dcbecbbebc528743162\"},\"headline\":\"Ouvrir la voie \u00e0 une nouvelle \u00e8re de r\u00e9servation mobile\",\"datePublished\":\"2018-05-29T12:45:00+00:00\",\"dateModified\":\"2024-04-09T08:53:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/fr\\\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile\"},\"wordCount\":407,\"publisher\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/fr#organization\"},\"keywords\":[\"Booking\",\"Travel\"],\"articleSection\":[\"Articles\",\"Nouvelles\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/fr\\\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile\",\"url\":\"https:\\\/\\\/reedmackay.com\\\/fr\\\/preparer-le-terrain-pour-une-nouvelle-ere-de-la-reservation-mobile\",\"name\":\"Ouvrir la voie \u00e0 une nouvelle \u00e8re de r\u00e9servation mobile | Reed &amp; 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