{"id":69134,"date":"2025-02-20T14:00:00","date_gmt":"2025-02-20T14:00:00","guid":{"rendered":"https:\/\/reedmackay.com\/?p=69134"},"modified":"2025-04-09T15:35:45","modified_gmt":"2025-04-09T14:35:45","slug":"is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology","status":"publish","type":"post","link":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology","title":{"rendered":"Should corporate travel tech deliver a consumer-grade experience?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"69134\" class=\"elementor elementor-69134 elementor-60370\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b2a9159 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b2a9159\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-725b94e\" data-id=\"725b94e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f05c833 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"f05c833\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Welcome to the latest instalment of the \u2018The View\u2019. Here we ask Reed &amp; Mackay experts to share their ideas and insights around a topical issue affecting the business travel and event sectors and highlight solutions. As <a href=\"https:\/\/www.forbes.com\/councils\/forbesbusinesscouncil\/2024\/10\/03\/how-b2b-companies-can-create-a-more-consumer-like-business-experience\/#:~:text=As%20expectations%20and%20standards%20rise,a%20more%20consumer%2Dlike%20experience.\">consumer technology becomes more seamless, and expectations grow for similar experiences in the workplace<\/a>, we ask our <strong>Global Director of Product, Fahim Khan<\/strong>, to explain why a consumer-focused experience should be the ultimate goal for corporate travel technology.<\/p>\n<p><strong>Tech across the B2C landscape has long been driven by user-friendly experiences &#8211; is tech in the B2B space now developing at the same pace?<br \/><br \/><\/strong>B2B tech is certainly catching up with B2C, as companies are recognising the value of user experience for their clients. Historically, the functionality was there but not matched with a simple, intuitive user experience. That&#8217;s changing more broadly now.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-29702bc\" data-id=\"29702bc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20cb3f2 elementor-flip-box--effect-fade elementor-widget__width-initial elementor-widget elementor-widget-flip-box\" data-id=\"20cb3f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper elementor-view-default\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-icon\">\n\t\t\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"43\" height=\"43\" viewBox=\"0 0 43 43\"><g id=\"Group_668\" data-name=\"Group 668\" transform=\"translate(-1457 -3638)\"><circle id=\"Ellipse_144\" data-name=\"Ellipse 144\" cx=\"15\" cy=\"15\" r=\"15\" transform=\"translate(1493.5 3674.5) rotate(180)\" fill=\"#1b1b1b\"><\/circle><path id=\"Icon_ionic-ios-add-circle\" data-name=\"Icon ionic-ios-add-circle\" d=\"M24.875,3.375a21.5,21.5,0,1,0,21.5,21.5A21.5,21.5,0,0,0,24.875,3.375ZM34.23,26.529h-7.7v7.7a1.654,1.654,0,0,1-3.308,0v-7.7h-7.7a1.654,1.654,0,1,1,0-3.308h7.7v-7.7a1.654,1.654,0,1,1,3.308,0v7.7h7.7a1.654,1.654,0,1,1,0,3.308Z\" transform=\"translate(1453.625 3634.625)\" fill=\"#fff\"><\/path><\/g><\/svg>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-flip-box__layer__description\">\n\t\t\t\t\t\t\tFahim oversees the continued development of our in-house proprietary technology.\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-79c4288 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79c4288\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cae8af9\" data-id=\"cae8af9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22354a9 elementor-widget elementor-widget-text-editor\" data-id=\"22354a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>With B2C tech, you are only as good as your last interactions and making your users happy and sticky. So I&#8217;m really pleased to see that approach being embraced by B2B companies, even from the standpoint of my own working life. I&#8217;m using products in the workplace that I actually enjoy using and that\u2019s an approach we\u2019ve always been heavily focused on at Reed &amp; Mackay, from the very beginning of developing <a href=\"https:\/\/reedmackay.com\/our-platform\">our proprietary technology<\/a>.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-87de985 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"87de985\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0b8dd69\" data-id=\"0b8dd69\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e14b84d elementor-widget elementor-widget-heading\" data-id=\"e14b84d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Corporate travel is more complex than leisure  - so can it really be feasible to expect a similar consumer experience across corporate travel tech?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-95cc608 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"95cc608\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-301f452\" data-id=\"301f452\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6556b4 elementor-widget elementor-widget-text-editor\" data-id=\"c6556b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>I think so, yes. Even though corporate travel is more complex than leisure, it&#8217;s important to make it simple. It\u2019s our job to try and take the complexity out of it.<\/p><p>For Reed &amp; Mackay clients, they can speak to our business travel consultants for any help they need. But if they\u2019re self-booking, it\u2019s our job to simplify the entire travel process, put the right options they want in front of them.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f098905 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f098905\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-980f70a\" data-id=\"980f70a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cfd37b4 e-tabs-view-vertical elementor-layout-end elementor-widget elementor-widget-video-playlist\" data-id=\"cfd37b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;playlist_title&quot;:&quot;Reed &amp; Mackay technology series&quot;,&quot;tabs&quot;:[{&quot;title&quot;:&quot;How Reed &amp; Mackay&#039;s Technology Delivers Unmatched Service Excellence&quot;,&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=0m3F2G_mFjc&quot;,&quot;duration&quot;:&quot;2:44&quot;,&quot;thumbnail&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/Fahim-1.jpg&quot;,&quot;id&quot;:&quot;64083&quot;,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;_id&quot;:&quot;9b4ee70&quot;,&quot;vimeo_url&quot;:null,&quot;type&quot;:&quot;youtube&quot;,&quot;is_external_url&quot;:null,&quot;hosted_url&quot;:null,&quot;external_url&quot;:null,&quot;section_html_tag&quot;:null,&quot;video_html_tag&quot;:&quot;h4&quot;,&quot;inner_tab_is_content_visible&quot;:&quot;&quot;,&quot;inner_tab_content_1&quot;:null,&quot;inner_tab_content_2&quot;:null},{&quot;title&quot;:&quot;Simplifying Travel: Putting Travellers at the Heart of What We Do&quot;,&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=clY8P1uGrGk&amp;t=1s&quot;,&quot;duration&quot;:&quot;1:32&quot;,&quot;thumbnail&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/Simplifying-Travellers-Thumbnail.jpg&quot;,&quot;id&quot;:&quot;66803&quot;,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;_id&quot;:&quot;0b464a9&quot;,&quot;vimeo_url&quot;:null,&quot;type&quot;:&quot;youtube&quot;,&quot;is_external_url&quot;:null,&quot;hosted_url&quot;:null,&quot;external_url&quot;:null,&quot;section_html_tag&quot;:null,&quot;video_html_tag&quot;:&quot;h4&quot;,&quot;inner_tab_is_content_visible&quot;:&quot;&quot;,&quot;inner_tab_content_1&quot;:null,&quot;inner_tab_content_2&quot;:null},{&quot;title&quot;:&quot;The future of travel management: digital adoption driven by tech and changing demographics&quot;,&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=eR2WA4sj0L4&quot;,&quot;duration&quot;:&quot;2:43&quot;,&quot;thumbnail&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/The-future-of-travel-management.jpg&quot;,&quot;id&quot;:&quot;66821&quot;,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;_id&quot;:&quot;1fc7ed8&quot;,&quot;vimeo_url&quot;:null,&quot;type&quot;:&quot;youtube&quot;,&quot;is_external_url&quot;:null,&quot;hosted_url&quot;:null,&quot;external_url&quot;:null,&quot;section_html_tag&quot;:null,&quot;video_html_tag&quot;:&quot;h4&quot;,&quot;inner_tab_is_content_visible&quot;:&quot;&quot;,&quot;inner_tab_content_1&quot;:null,&quot;inner_tab_content_2&quot;:null},{&quot;_id&quot;:&quot;7a680af&quot;,&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=Ij1OECtTrY4&quot;,&quot;vimeo_url&quot;:null,&quot;title&quot;:&quot;Leading the Way in Sustainable Travel with Enhanced CO2 Insights&quot;,&quot;duration&quot;:&quot;1:38&quot;,&quot;thumbnail&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/Leading-the-way-in-sustainable-travel.jpg&quot;,&quot;id&quot;:&quot;66832&quot;,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;type&quot;:&quot;youtube&quot;,&quot;is_external_url&quot;:null,&quot;hosted_url&quot;:null,&quot;external_url&quot;:null,&quot;section_html_tag&quot;:null,&quot;video_html_tag&quot;:&quot;h4&quot;,&quot;inner_tab_is_content_visible&quot;:&quot;&quot;,&quot;inner_tab_content_1&quot;:null,&quot;inner_tab_content_2&quot;:null}],&quot;inner_tab_title_1&quot;:&quot;Tab #1&quot;,&quot;inner_tab_title_2&quot;:&quot;Tab #2&quot;}\" data-widget_type=\"video-playlist.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"e-tabs\" role=\"region\" aria-labelledby=\"e-playlist-cfd37b4\">\n\t\t\t<div class=\"e-tabs-main-area\">\n\t\t\t\t<div class=\"e-tabs-wrapper\">\n\t\t\t\t\t<div class=\"e-tabs-header\">\n\t\t\t\t\t\t<h2 class=\"e-tabs-title\" id=\"e-playlist-cfd37b4\">Reed &amp; Mackay technology series<\/h2>\n\t\t\t\t\t\t<div class=\"e-tabs-header-right-side\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-tabs-toggle-videos-display-button rotate-down e-font-icon-svg e-eicon-caret-down\" viewBox=\"0 0 571.4 571.4\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M571 393Q571 407 561 418L311 668Q300 679 286 679T261 668L11 418Q0 407 0 393T11 368 36 357H536Q550 357 561 368T571 393Z\"><\/path><\/svg>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"e-tabs-items-wrapper\">\n\t\t\t\t\t\t<div class=\"e-tabs-items\" role=\"tablist\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-title-2171\" class=\"e-tab-title e-tab-desktop-title\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"e-tab-content-2171\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-tab-thumbnail\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/reedmackay.com\/wp-content\/uploads\/2024\/10\/Fahim-1.jpg\" alt=\"How Reed &amp; Mackay&#039;s Technology Delivers Unmatched Service Excellence\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-play\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm115.7 272l-176 101c-15.8 8.8-35.7-2.5-35.7-21V152c0-18.4 19.8-29.8 35.7-21l176 107c16.4 9.2 16.4 32.9 0 42z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-watched\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"e-tab-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\">How Reed &amp; Mackay's Technology Delivers Unmatched Service Excellence<\/button>\n\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-tab-duration\">2:44<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-title-2172\" class=\"e-tab-title e-tab-desktop-title\" aria-selected=\"false\" data-tab=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-tab-content-2172\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-tab-thumbnail\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/reedmackay.com\/wp-content\/uploads\/2025\/01\/Simplifying-Travellers-Thumbnail.jpg\" alt=\"Simplifying Travel: Putting Travellers at the Heart of What We Do\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-play\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm115.7 272l-176 101c-15.8 8.8-35.7-2.5-35.7-21V152c0-18.4 19.8-29.8 35.7-21l176 107c16.4 9.2 16.4 32.9 0 42z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-watched\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"e-tab-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\">Simplifying Travel: Putting Travellers at the Heart of What We Do<\/button>\n\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-tab-duration\">1:32<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-title-2173\" class=\"e-tab-title e-tab-desktop-title\" aria-selected=\"false\" data-tab=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-tab-content-2173\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-tab-thumbnail\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/reedmackay.com\/wp-content\/uploads\/2025\/01\/The-future-of-travel-management.jpg\" alt=\"The future of travel management: digital adoption driven by tech and changing demographics\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-play\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm115.7 272l-176 101c-15.8 8.8-35.7-2.5-35.7-21V152c0-18.4 19.8-29.8 35.7-21l176 107c16.4 9.2 16.4 32.9 0 42z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-watched\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"e-tab-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\">The future of travel management: digital adoption driven by tech and changing demographics<\/button>\n\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-tab-duration\">2:43<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-title-2174\" class=\"e-tab-title e-tab-desktop-title\" aria-selected=\"false\" data-tab=\"4\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-tab-content-2174\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-tab-thumbnail\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/reedmackay.com\/wp-content\/uploads\/2025\/01\/Leading-the-way-in-sustainable-travel.jpg\" alt=\"Leading the Way in Sustainable Travel with Enhanced CO2 Insights\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-play\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm115.7 272l-176 101c-15.8 8.8-35.7-2.5-35.7-21V152c0-18.4 19.8-29.8 35.7-21l176 107c16.4 9.2 16.4 32.9 0 42z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-watched\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"e-tab-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\">Leading the Way in Sustainable Travel with Enhanced CO2 Insights<\/button>\n\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-tab-duration\">1:38<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"shadow shadow-top\" aria-hidden=\"true\"><\/div>\n\t\t\t\t\t\t<div class=\"shadow shadow-bottom\" aria-hidden=\"true\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"e-tabs-content-wrapper\" role=\"tablist\" aria-orientation=\"vertical\">\n\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-content-2171\" class=\"e-tab-content elementor-clearfix\" data-tab=\"1\" role=\"tabpanel\" aria-labelledby=\"e-tab-title-2171\" tabindex=\"0\" data-video-url=\"https:\/\/www.youtube.com\/watch?v=0m3F2G_mFjc\" data-video-type=\"youtube\" data-video-title=\"How Reed &amp; Mackay&#039;s Technology Delivers Unmatched Service Excellence\" data-video-duration=\"2:44\">\n\t\t\t\t\t\t\t<div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-content-2172\" class=\"e-tab-content elementor-clearfix\" data-tab=\"2\" role=\"tabpanel\" aria-labelledby=\"e-tab-title-2172\" tabindex=\"0\" data-video-url=\"https:\/\/www.youtube.com\/watch?v=clY8P1uGrGk&amp;t=1s\" data-video-type=\"youtube\" data-video-title=\"Simplifying Travel: Putting Travellers at the Heart of What We Do\" data-video-duration=\"1:32\" hidden=\"hidden\">\n\t\t\t\t\t\t\t<div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-content-2173\" class=\"e-tab-content elementor-clearfix\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"e-tab-title-2173\" tabindex=\"0\" data-video-url=\"https:\/\/www.youtube.com\/watch?v=eR2WA4sj0L4\" data-video-type=\"youtube\" data-video-title=\"The future of travel management: digital adoption driven by tech and changing demographics\" data-video-duration=\"2:43\" hidden=\"hidden\">\n\t\t\t\t\t\t\t<div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-content-2174\" class=\"e-tab-content elementor-clearfix\" data-tab=\"4\" role=\"tabpanel\" aria-labelledby=\"e-tab-title-2174\" tabindex=\"0\" data-video-url=\"https:\/\/www.youtube.com\/watch?v=Ij1OECtTrY4\" data-video-type=\"youtube\" data-video-title=\"Leading the Way in Sustainable Travel with Enhanced CO2 Insights\" data-video-duration=\"1:38\" hidden=\"hidden\">\n\t\t\t\t\t\t\t<div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"e-tabs-inner-tabs\" >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c8c13e5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c8c13e5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-403dd94\" data-id=\"403dd94\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39ccd00 elementor-widget elementor-widget-heading\" data-id=\"39ccd00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>How are we making it simple for the end user?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-14be859 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"14be859\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-31c2d79\" data-id=\"31c2d79\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-994e571 elementor-widget elementor-widget-text-editor\" data-id=\"994e571\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We&#8217;re bringing the key pieces of information that travellers need to the forefront of our tech, cutting back on the number of steps to find what they want for their business travel. Any users of tech don&#8217;t want to have to think about getting to what they want &#8211; they want it right there in front of them to make their choices. And that&#8217;s the underlying vision of our platforms.<\/p><p>For example, <a href=\"https:\/\/reedmackay.com\/sustainability\">embracing a more sustainable way to travel<\/a> is really important for many of our clients and their travellers. So we&#8217;ve done a lot of work across our entire platform to help people easily figure out what&#8217;s the most sustainable way to travel.<\/p><p>And it\u2019s not just for sustainable travel. Similar to a consumer-focused experience, we\u2019ve made all the information our clients need on booking trips more accessible. We\u2019re prioritising putting the right data point in front of the user at the right time, so they can make their decisions instantly throughout the booking process.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e0ee65f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e0ee65f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-330d0a8\" data-id=\"330d0a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16dcc38 elementor-widget elementor-widget-heading\" data-id=\"16dcc38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>What do you think travel tech space is going to look like in the next five to 10 years?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-18c2852 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"18c2852\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e63d748\" data-id=\"e63d748\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1cb9f3c elementor-widget elementor-widget-text-editor\" data-id=\"1cb9f3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>I think it&#8217;s going to massively change in the next few years. I believe there&#8217;s going to be an increasing focus on replicating the ways we operate our lives in the B2C world with tech on our expectations of tech in the B2B world. Offering consumer-focused corporate travel technology.<\/p>\n<p>We are also seeing the demographics of travellers changing; those who are digital natives are now using our platform and products and we\u2019re aware they travel in a very different way to the generation above them. So mobile will be one of the most important aspects of how you interact when you travel for business. This is a key area of investment for us, the value of what we can give them via their mobile device.<\/p>\n<p>Overall though, the ultimate goal is to provide that consumer-level experience to the corporate traveller. That goal is absolutely here to stay.<\/p>\n<p><a href=\"https:\/\/reedmackay.com\/contact\"><strong>Get in touch<\/strong><\/a><\/p>\n<p>Mail <a href=\"https:\/\/reedmackay.com\/hello@reedmackay.com\"><strong>hello@reedmackay.com<\/strong><\/a>\u00a0to discuss all your\u00a0<a href=\"https:\/\/reedmackay.com\/\"><strong>corporate travel<\/strong><\/a>\u00a0and\u00a0<a href=\"https:\/\/reedmackay.com\/event-management\"><strong>event management<\/strong><\/a>\u00a0needs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Welcome to the latest instalment of the \u2018The View\u2019. Here we ask Reed &amp; Mackay experts to share their ideas and insights around a topical issue affecting the business travel and event sectors and highlight solutions. As consumer technology becomes more seamless, and expectations grow for similar experiences in the workplace, we ask our Global&hellip;&nbsp;<a href=\"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Should corporate travel tech deliver a consumer-grade experience?<\/span><\/a><\/p>\n","protected":false},"author":39,"featured_media":59187,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[168],"tags":[743,673],"class_list":["post-69134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-au","tag-corporate-travel-au","tag-technology-au"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Should corporate travel tech deliver a consumer-grade experience? | Reed &amp; Mackay<\/title>\n<meta name=\"description\" content=\"Reed &amp; Mackay Global Product Director Fahim Khan explains why it is important for corporate travel technology to be consumer-focused.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Should corporate travel tech deliver a consumer-grade experience? | Reed &amp; Mackay\" \/>\n<meta property=\"og:description\" content=\"Reed &amp; Mackay Global Product Director Fahim Khan explains why it is important for corporate travel technology to be consumer-focused.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology\" \/>\n<meta property=\"og:site_name\" content=\"Reed &amp; Mackay\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-20T14:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-09T14:35:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/reedmackay.com\/wp-content\/uploads\/2024\/08\/The-View-resized.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"850\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Francesca Chapman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Francesca Chapman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology\"},\"author\":{\"name\":\"Francesca Chapman\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#\\\/schema\\\/person\\\/7e3b6f9c7a90e560002dd288042aed8a\"},\"headline\":\"Should corporate travel tech deliver a consumer-grade experience?\",\"datePublished\":\"2025-02-20T14:00:00+00:00\",\"dateModified\":\"2025-04-09T14:35:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology\"},\"wordCount\":763,\"publisher\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/The-View-resized.jpg\",\"keywords\":[\"Corporate travel\",\"Technology\"],\"articleSection\":[\"Articles\"],\"inLanguage\":\"en-AU\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology\",\"url\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology\",\"name\":\"Should corporate travel tech deliver a consumer-grade experience? | Reed &amp; Mackay\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/The-View-resized.jpg\",\"datePublished\":\"2025-02-20T14:00:00+00:00\",\"dateModified\":\"2025-04-09T14:35:45+00:00\",\"description\":\"Reed & Mackay Global Product Director Fahim Khan explains why it is important for corporate travel technology to be consumer-focused.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#breadcrumb\"},\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#primaryimage\",\"url\":\"https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/The-View-resized.jpg\",\"contentUrl\":\"https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/The-View-resized.jpg\",\"width\":1080,\"height\":850},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/reedmackay.com\\\/au\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Should corporate travel tech deliver a consumer-grade experience?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#website\",\"url\":\"https:\\\/\\\/reedmackay.com\\\/au\",\"name\":\"Reed & Mackay\",\"description\":\"Reed and Mackay Travel and Events Management\",\"publisher\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/reedmackay.com\\\/au?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-AU\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#organization\",\"name\":\"Reed & Mackay\",\"url\":\"https:\\\/\\\/reedmackay.com\\\/au\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/RM-Horz-Logo-Colour@2x.png\",\"contentUrl\":\"https:\\\/\\\/reedmackay.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/RM-Horz-Logo-Colour@2x.png\",\"width\":2107,\"height\":411,\"caption\":\"Reed & Mackay\"},\"image\":{\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/reedmackay.com\\\/au#\\\/schema\\\/person\\\/7e3b6f9c7a90e560002dd288042aed8a\",\"name\":\"Francesca Chapman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7e5d4bff98a295f4b23c895fc2046c3d6326247b619d28535a2820c99c4f7d53?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7e5d4bff98a295f4b23c895fc2046c3d6326247b619d28535a2820c99c4f7d53?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7e5d4bff98a295f4b23c895fc2046c3d6326247b619d28535a2820c99c4f7d53?s=96&d=mm&r=g\",\"caption\":\"Francesca Chapman\"},\"url\":\"https:\\\/\\\/reedmackay.com\\\/au\\\/author\\\/francesca\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Should corporate travel tech deliver a consumer-grade experience? | Reed &amp; Mackay","description":"Reed & Mackay Global Product Director Fahim Khan explains why it is important for corporate travel technology to be consumer-focused.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology","og_locale":"en_US","og_type":"article","og_title":"Should corporate travel tech deliver a consumer-grade experience? | Reed &amp; Mackay","og_description":"Reed & Mackay Global Product Director Fahim Khan explains why it is important for corporate travel technology to be consumer-focused.","og_url":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology","og_site_name":"Reed &amp; Mackay","article_published_time":"2025-02-20T14:00:00+00:00","article_modified_time":"2025-04-09T14:35:45+00:00","og_image":[{"width":1080,"height":850,"url":"https:\/\/reedmackay.com\/wp-content\/uploads\/2024\/08\/The-View-resized.jpg","type":"image\/jpeg"}],"author":"Francesca Chapman","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Francesca Chapman","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#article","isPartOf":{"@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology"},"author":{"name":"Francesca Chapman","@id":"https:\/\/reedmackay.com\/au#\/schema\/person\/7e3b6f9c7a90e560002dd288042aed8a"},"headline":"Should corporate travel tech deliver a consumer-grade experience?","datePublished":"2025-02-20T14:00:00+00:00","dateModified":"2025-04-09T14:35:45+00:00","mainEntityOfPage":{"@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology"},"wordCount":763,"publisher":{"@id":"https:\/\/reedmackay.com\/au#organization"},"image":{"@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#primaryimage"},"thumbnailUrl":"https:\/\/reedmackay.com\/wp-content\/uploads\/2024\/08\/The-View-resized.jpg","keywords":["Corporate travel","Technology"],"articleSection":["Articles"],"inLanguage":"en-AU"},{"@type":"WebPage","@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology","url":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology","name":"Should corporate travel tech deliver a consumer-grade experience? | Reed &amp; Mackay","isPartOf":{"@id":"https:\/\/reedmackay.com\/au#website"},"primaryImageOfPage":{"@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#primaryimage"},"image":{"@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#primaryimage"},"thumbnailUrl":"https:\/\/reedmackay.com\/wp-content\/uploads\/2024\/08\/The-View-resized.jpg","datePublished":"2025-02-20T14:00:00+00:00","dateModified":"2025-04-09T14:35:45+00:00","description":"Reed & Mackay Global Product Director Fahim Khan explains why it is important for corporate travel technology to be consumer-focused.","breadcrumb":{"@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#breadcrumb"},"inLanguage":"en-AU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology"]}]},{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#primaryimage","url":"https:\/\/reedmackay.com\/wp-content\/uploads\/2024\/08\/The-View-resized.jpg","contentUrl":"https:\/\/reedmackay.com\/wp-content\/uploads\/2024\/08\/The-View-resized.jpg","width":1080,"height":850},{"@type":"BreadcrumbList","@id":"https:\/\/reedmackay.com\/au\/is-delivering-a-consumer-focused-experience-the-ultimate-goal-for-corporate-travel-technology#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/reedmackay.com\/au"},{"@type":"ListItem","position":2,"name":"Should corporate travel tech deliver a consumer-grade experience?"}]},{"@type":"WebSite","@id":"https:\/\/reedmackay.com\/au#website","url":"https:\/\/reedmackay.com\/au","name":"Reed & Mackay","description":"Reed and Mackay Travel and Events Management","publisher":{"@id":"https:\/\/reedmackay.com\/au#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/reedmackay.com\/au?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-AU"},{"@type":"Organization","@id":"https:\/\/reedmackay.com\/au#organization","name":"Reed & Mackay","url":"https:\/\/reedmackay.com\/au","logo":{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/reedmackay.com\/au#\/schema\/logo\/image\/","url":"https:\/\/reedmackay.com\/wp-content\/uploads\/2023\/07\/RM-Horz-Logo-Colour@2x.png","contentUrl":"https:\/\/reedmackay.com\/wp-content\/uploads\/2023\/07\/RM-Horz-Logo-Colour@2x.png","width":2107,"height":411,"caption":"Reed & Mackay"},"image":{"@id":"https:\/\/reedmackay.com\/au#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/reedmackay.com\/au#\/schema\/person\/7e3b6f9c7a90e560002dd288042aed8a","name":"Francesca Chapman","image":{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/secure.gravatar.com\/avatar\/7e5d4bff98a295f4b23c895fc2046c3d6326247b619d28535a2820c99c4f7d53?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7e5d4bff98a295f4b23c895fc2046c3d6326247b619d28535a2820c99c4f7d53?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7e5d4bff98a295f4b23c895fc2046c3d6326247b619d28535a2820c99c4f7d53?s=96&d=mm&r=g","caption":"Francesca Chapman"},"url":"https:\/\/reedmackay.com\/au\/author\/francesca"}]}},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/posts\/69134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/comments?post=69134"}],"version-history":[{"count":0,"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/posts\/69134\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/media\/59187"}],"wp:attachment":[{"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/media?parent=69134"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/categories?post=69134"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reedmackay.com\/au\/wp-json\/wp\/v2\/tags?post=69134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}